The use of overly-diverse stock photography within marketing campaigns despite the lack of actual diversity within the targeted demographic.

Often marked by the complete absence of white people.

The ultimate in reverse discrimination within the advert biz.
"Tanner, did you see the hodge-podge group of ethnicities that will benefit from reading that mutual funds brochure?"

"I did indeed, Tyler. But why does it seem that white people never retire?"

"Sounds like a case of reversity to me, brah."
Reversity Marketing Group tarafından 21 Aralık 2011, Çarşamba

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